It’s more than just paint colors. Livery designs are an integral part of the sport, as teams have to capture their story in a visual design ...

Annually the largest viewership of any sporting event in the world, the telecast of Super Bowl LX gave the Cadillac Formula 1 team the huge platform it needed to unveil the newest team on the grid. It ...

Ahead of the streaming of Formula 1 on Apple TV, Apple has been working with various teams to promote their new cars in Shot on iPhone campaigns. As pictured above, this includes a partnership with F1 ...

Act surprised, but it is looking increasingly likely that Apple TV’s most successful movie to date might get a sequel. Here are the details. During yesterday’s Apple TV press day, the company ...

Formula One is returning to Phoenix — but not for an official race. Red Bull is headed to the Valley for a special one-off event. The event, Red Bull Showrun Phoenix, is a Formula One demonstration ...

Forbes contributors publish independent expert analyses and insights. I write about the auto industry and its impact on almost everything. This voice experience is generated by AI. Learn more. This ...

The cast of Netflix’s Formula 1: Drive to Survive—also known as Lando Norris, Max Verstappen, and the other stars of motorsport’s biggest stage—took their new cars for a test spin in Barcelona this ...

This weekend Apple TV’s Formula 1 racing content gets into gear, as practice, qualifying and Sprint sessions for the season’s first major Grand Prix race get underway starting Saturday (March 7), ...

Max Verstappen driving on track during day one of F1 Testing at Bahrain International Circuit Mark Thompson/Getty Images SAKHIR, Bahrain — For years, so much focus within the Formula 1 world has been ...

INDIANAPOLIS and SILVERSTONE, U.K., Feb. 8, 2026 /PRNewswire/ -- The Cadillac Formula 1® Team today unveiled the livery of its maiden Formula 1® challenger, marking a defining milestone in the team's ...

"Stay tuned,” said the Formula 1 CEO when asked to divulge plans for a sequel to the Brad Pitt-starrer that has grossed north of $600 million at the global box office. By Chris Gardner Apple TV closed ...

For decades, American involvement in Formula One was often relegated to the back of the grid - a sponsorship sticker here, a brave but underfunded privateer effort there. That changes in 2026. When ...