Deceptive advertising is false advertising, and it is illegal according to the Federal Trade Commission. It is also unethical. Other kinds of unethical advertising are neither deceptive nor illegal; ...

Negative advertising depicts competitors in a negative light in an effort to make the advertiser look better. This type of advertising is used in the political arena as well as the business world.

Digital advertising is undergoing a fundamental transformation. It’s moving into an era of integrity, built on a foundation of trust. User trust is a competitive advantage and a pathway to sustainable ...

The recent growth of the Internet and social media (and their corresponding infiltration into our daily lives) has given advertisers the ability to define target audiences with unprecedented ...

Pitfalls marketing leaders should monitor carefully in both their teams and themselves to ensure they stay on the ethical high road. "The fact that man knows right from wrong proves his intellectual ...

COLUMBIA — An Irmo attorney who had been cited for unethical advertising practices has resigned from the South Carolina Bar, according to a statement from the state Supreme Court. Ray A. Lord ...

Opinions expressed by Entrepreneur contributors are their own. From scrolling down your YouTube reel and clicking video after video with deceptive and even unrelated ...