I’ve worked in influencer marketing for over 10 years, and the most notable shift I've seen in the last few has been the rise of micro-influencers. Back in 2022, HubSpot’s research showed that ...

Kristen Wiley, founder and CEO of Statusphere, which helps brands scale micro-influncers, said new funding round, an $18 million Series A, was led by Volition.

In today’s crowded digital space, micro-influencers—social media personalities with 1,000 to 100,000 followers—have emerged as marketing powerhouses. With smaller yet deeply engaged audiences, they ...

Micro-influencers are reshaping the marketing landscape, offering brands unique opportunities to engage with niche audiences through authentic and relatable content. With follower counts ranging from ...

Over the last two decades, social media has completely transformed the way consumers interact with brands. The key challenge with traditional advertising is that people are constantly being bombarded ...

Micro influencers are pitching brands and landing lucrative paid partnerships. Some slide into a brand's DMs while others create and send a media kit. Several micro influencers shared templates they ...

If you're grappling with the ultimate influencer marketing question — should you partner with micro-influencers or go big with large-scale influencers — I've got you covered. Pull up a chair, grab ...

"Micro-influencers are changing the way brands connect with audiences. They deliver engagement, not just impressions," said Lindsey Wilkes, SVP, Business Development at Orange 142. "This guide gives ...

Developers and property managers are revamping their marketing techniques with a new generation of ambassadors. Influencers are making a splash in multifamily, with more and more companies looking to ...

What is a micro trend in fashion? Discover the definition, how social media fuels micro trends, and why their rapid cycles ...

New guide offers strategies for leveraging nano- and micro-influencers to drive ROI and brand trust in an increasingly crowded digital space AUSTIN, Texas, May 29, 2025 /PRNewswire/ -- Orange 142, a ...