As the 2022 Winter Olympics Games kicked off in Beijing, it was clear that Chinese officials were not planning to shy away from politics as the world's spotlight shifted to China.
The 2026 Milano Cortina Winter Olympic Games kicked off to a solid ratings start with its opening ceremony reaching 21.4 million viewers, a 34% uptick from the 2022 Beijing Winter Olympics.
STAMFORD, Conn.—NBCUniversal reported that the Milan Cortina Olympics Opening Ceremony Friday night averaged 21.4 million viewers on NBC and Peacock—up 34% from the Opening Ceremony from the 2022 ...